Akitu (apex/summit/success) is a winery from a high glacial valley in the South Island of New Zealand. The Akitu wordmark is a typographic expression of the extreme land that shapes an exquisite Pinot noir. A strong diagonal edge between the ‘k-i-t’ letterforms creates an edge that is suggestive of both a mountain-side and the sloping terrain of the property itself. The custom wordmark is anchored to the base of the bottle and finished with a high build varnish. Support collateral features dramatic black and white photography by Christopher Thompson.